Thursday, 24 November 2011

Social Media and Inspiring Small Business: Your Business must have a Plan of Action!

Social Media and Inspiring Small Business: Your Business must have a Plan of Action!: In every business, you must have a plan of action. No business plan, you plan to fail. Is your business in a slump going no place, no...

Wednesday, 16 November 2011

Get on Board with Google+ for Business


Have you started Google + business page. Now is the time. Yea Google+ may be kind of dry and techie oriented, but it is still part of Social Media Networking. I have a personal page and a business page.  Many of my friends and associates I know are still on Facebook, Twitter and Linkedin, however I have embraced the new found frontier of Google+.

There are some name brand companies on Google+ for Business such as CBS News, Dell, Anderson Cooper 360, ABC World News, Pepsi, as well as many Google+ pages such as Youtube, Google Chrome, Blogger and many more. There are many Google products 

Follow directions for  Google+ for Business. You can develop your own circle  or adapt someone elses  It will direct you how to begin your Google+ Business page. Visit my Google+ Business Page. 

Once you develop you Google+ Business page you need to find a means to promote it. You can promote your business page by adding a +1 and other social links and icons related to Google. Check out Social Sharing with Google for more information.

Monday, 14 November 2011

Comments on CNN's “Black in America: The New Promised Land - Silicon Valley



“Black in America: The New Promised Land - Silicon Valley,” aired November 13, 2011 on CNN with host, Soledad O'Brien. Soledad's excellent report showcased the issues that Blacks have with understanding the technical and interactive environment of the technological world, including Silicon Valley.  All issues discussed by the eight black entrepreneurs was a given.  In order to get head in any area you have to immerse yourself in it, eat, sleep, drink and talk then activate. You must have a passion for what you believe in and do. And be willing to give up certain comforts such as sleep, money and sometimes friends.

In addition, you also have to work smart. You have to make connections with people who you may never consider connecting with.  Blacks (continuing the term that was used) have a difficult time trusting anyone, including their own black people. This is nothing new. Historically, they have been burned, because they trusted.  However in this day and age where you have to work as a group to accomplish a goal, you have to trust.  Personally, when I attend photography conventions, they are usually filled with my white counterparts who often seem to find it easy to gather in groups and share. Sometimes, I try to connect with a group, but it usually does not last long. I usually chalk it up to, they are used to seeing and interacting with one another, at different conventions and workshops, so they have established a bond. Unfortunately, the few blacks that do attend, usually just watch one another, maybe a, “Hello,” then move on. If we do converse it is not continued outside the convention, we move on.

The question is, “How do we move beyond the points discussed?” It is only through doing can we move on, integrate and achieve.  This is why I started this Blog, not only for Blacks, but for everyone who may need to be inspired to continue achieving their goals in their business and understand the important of Social Media to level the playing field. What do you think?


Denise Bennerson PhD, Social Media Business Consultant
Bennerson conducts workshops on Social Media Networking and Photography
Visit website: Homeland Collections Portrait Gallery
Information: Links to Virgin Islands Information
St. Croix, US Virgin Islands
Other interesting commentaries:
CNN's Black in America: Soledad O'Brien in Conversation with Diversity@Google