In every business, you must have a plan of action.
No business plan,
you plan to fail. Is your business in a slump going no place, not moving,
sitting still, then you need a plan of action. If something is moving it will
continue to move, if something is still it remains still until somebody or
something does the pushing. How ever, their push may not be a push you want.
Wake up and do something. Advertising may not only be the
answer; it is a given. It may mean getting out in your community and interacting
with an activity. Volunteer your services to help and meet others, as well as,
showcasing your work. Starting a Blog to talk about your activities or
contributing to the knowledge of others; is another idea.
When you generate activities the ball starts rolling. With new ideas and more people realize that you
are still around. I sometimes volunteer to photograph nonprofit organizations,
or conduct a workshop for teachers on Photography or Social Media; that is just
a few of my activities. It may be, as small as, promoting someone else through
Facebook or Twitter. The idea you develop may sound crazy to others, but it is
your thinking outside the box. A plan is a plan, is a plan.
For example, “My Space” was around for years, before
“Facebook,” but I never signed up for it. It was not appealing to me as
business person. But somehow, thinking outside of the box, “Facebook,”
revolutionized the same concept and is now the largest active social media
network on planet earth. CNN, Oprah and many other businesses large and small
use “Facebook” like it is the hottest thing since slice bread; Twitter and
Google+ is not too far behind. It is all about thinking outside the box. We will talk more about thinking outside the
box later.
Consequently, I leave you with this message by Yogananda,
“Your success in life does not altogether depend on ability and training; it
also depends on your determination to grasp opportunities that are presented to
you.” Ref: Book, “The Law of Success” by Paramahansa Yogananda
